Advertising

By Olawale Sanusi   Philip Thomas, Chief Executive, Ascential Futures/Chairman, Cannes Lions will be receiving an Honorary Fellowship Award from the Institute of Practitioners of Advertising (IPA), today, alongside other six outstanding professionals for their exceptional contributions to the global advertising industry. The event, which is expected to be held at the IPA President’s Reception in Belgrave Square, will also …

Leading out of home advertising company FPL Media has partnered the Outdoor Advertising Association of Nigeria (OAAN) on its maiden Conference, Exhibition and Awards scheduled to hold November 23, 2022, in Ikeja, Lagos. Speaking on what informed the partnership with OAAN to showcase some of the finest initiatives, innovations, products and services that FPL has to offer to the advertising …

Cannes Lions has announced the launch of the Entertainment Lions for Gaming. The new Lion will be judged and awarded for the first time in June 2023, with Francine Li, Global Head of Marketing, Riot Games, serving as the inaugural Jury President. Speaking about the new Lion, Simon Cook, CEO, LIONS, said, “We’ve seen the number of Lion winners that feature gaming rise …

The Lagos Digital Summit, a gathering of digital communication adopters, professionals and enthusiasts for the accelerated development of their businesses and the attainment of consistent value-add to various sectors and spheres of existence in Nigeria, is set to return for its 6th edition. Organised by Mustardels Media and Expoze Nigeria, the summit, themed “Scaling Businesses leveraging Digital Technology”, is set to …

Dentsu Nigeria and its top managers clinched five awards at the 2022 edition of the Women in Marketing and Communications Conference/Awards. This was contained in a statement to commemorate the 2022 International Day of the Girl Child by Dentsu Nigeria’s Corporate Communications Manager, Sodiq Oyeleke, on Thursday. During the award ceremony, Dentsu Nigeria bagged the Award for the Best Marketing …

The Lagos State Chapter of the Nigerian Institute of Public Relations today unveiled members of faculty who would be speaking at the seventh Lagos Digital PR Summit, tagged: Digital Communities: New Frontier Building Relationships, holding at the L’eola Hotel, Maryland, Ikeja, Lagos starting on Wednesday 26th through Thursday 27th, October 2022. The faculty is made up of chief executives and …

In tribute to the advertising icon Dan Wieden, Cannes Lions has renamed the Titanium Lions the Dan Wieden Titanium Lions. It is because of Wieden that the Titanium Lion was born, and its purpose 20 years on remains the same: to celebrate provocative, boundary-busting, envy-inspiring work. In 2003, BMW’s ‘The Hire’ was recognised by the juries as being an outstanding …

  Dangote Industries, has emerged the Most Valuable Brand in Nigeria for a record 5th year in a row at the outcome of the 2022 corporate brand evaluation, conducted by the leading brand and marketing research firm, TOP 50 BRANDS NIGERIA. Dangote emerged top with an aggregate score of 83.7 Brand Strength Measurement (BSM) Index score. This is followed by MTN, Globacom and …

Cautions ARCON over unfair advantage in Hayat Kimya, Mainsail Media case     The Advertisers Association of Nigeria,(ADVAN), national body that represents advertisers in Nigeria, has disagreed with the Advertising Regulatory Council of Nigeria, (ARCON) over the ban of foreign models in Nigerian advertising and the manner in which the apex advertising regulatory body had handled Hayat Kimya and Mainsail …

The Advertisers Association of Nigeria, (ADVAN), has called for entries for the 2022 Marketing Excellence Awards scheduled to hold in Lagos on November 20th, 2022.  The 2022 ADVAN Marketing Excellence Awards is the 11th edition. The announcement, which was made through a signed statement by the ADVAN CEO, Mrs. Ediri Ose-Ediale said that “The Awards that have opened for entries from …