…Describes Irukera as a Champion in Protection of Consumer Rights For its conscious effort which has reset Nigeria’s market and reduced consumer abuse significantly, the Federal Competition and Consumer Protection Commission (FCCPC) has been awarded ‘Regulator of the Year’ by the Brand Journalist Association of Nigeria (BJAN), a group of media specialists who cover the entire marketing industry and consumer …

Since its recent introduction into the Nigerian market, Big Bull Gold N200 rice pack has swiftly captured the hearts and kitchens of Nigerian households, emerging as a beloved choice among discerning consumers. In essence, this revolutionary pocket-friendly pack has garnered immense popularity, rewriting the narrative of affordability without compromising on quality. The advent of “Big Bull Gold N200” sparked an …

As Christmas approaches, Peak Milk, the foremost dairy brand in Nigeria from the stable of FrieslandCampina WAMCO, is set to delight its consumers with the Christmas Campaign 2023. With the slogan “Enjoy Christmas at its Peak,” the campaign underscores the pivotal role of a #PeakBreakfast during the festive season. Christmas, a celebration intertwined with love, happiness, and togetherness, embodies the …

  Brand Journalists Association of Nigeria (BJAN) has commiserated with the family of late Abdul Imoyo, Access Bank and the larger media community banking sector over the death of the Head, Media Relations at Access Bank. Imoyo, a highly regarded journalist and media manager, passed on early Sunday, December 17, 2023 after a brief illness. Until his death, Imoyo was …

As the holiday season approaches, tech enthusiasts and smartphone fans eagerly anticipate the latest innovations to make their festivities even more special. Look no further as Xiaomi, the global smartphone and electronics leader redefines user experiences during this holiday season with its impressive lineup of smartphones. Here is a unique opportunity to explore the innovation and technology behind the Redmi …

MOLFIX CROWNED ICONIC DIAPER BRAND OF THE YEAR AT WIMCA 2023 Multi-award winning diaper brand, Molfix, has yet again added to its many feathers, asserting its dominance in the baby diaper market with another award, clinching the Iconic Diaper Brand of the Year Award at the prestigious 2023 edition of the Women in Marketing & Communications/Conference Awards, WIMCA. According to …

MARKETING EDGE, Nigeria’s leading marketing and advertising magazine, has concluded plans to host its culminating event of the year, the 4th Quarterly Virtual Summit on December 19, 2023. Themed “IMC Trends to Watch Out for in 2024,” a  virtual summit to be conducted on Zoom (http://bit.ly/ME-QuarterlySummit23), promises to unravel the anticipated trends in Integrated Marketing Communications (IMC) for the upcoming …

Nigerian Entertainment Today (NET) on Friday, December 15, 2023, announced the seventh edition of NET Honours, its prestigious annual audience-data-based awards. The winners of the coveted entertainment media honours will be announced this December, featuring some of Africa’s most celebrated personalities. Organisers revealed that this year’s edition of the award promises to present awesome surprises at every corner. As with …

A fledgling locally made fashion brand, ORALUGO has been unveiled in Lagos to the delight of the fashion enthusiasts and its first ever store opened to customers in Victoria Island, Lagos. The ambitious clothing line has also promised to embark on a rapid expansion across the nation. ORALUGO was launched recently at its first store on Idowu Martins Street, Victoria …

Renowned experiential marketing maestro, Otis Ojeikhoa, soared to new heights on Friday, December 8, 2023, clinching a remarkable treble at the Marketing World Awards held in Kenya. Leading his agency, Brands Optimal, Otis secured prestigious titles, including Experiential Marketing Agency of the Year, Africa 2023. The agency’s team was honored with Experiential Marketing Agency Team of the Year 2023, and …