REGISTER HERE Awesome Communications, the publishers of frontline brands and Marketing journal, Brand Communicator has concluded plans to hold the maiden edition of the Women in Marketing Conference and Awards (WIMCA), with the theme, “Inspiring Change in Marketing: Taking the centre stage”. This ground breaking event is set to hold at the Shell hall, MUSON Centre, Onikan Lagos, Come Thursday …
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Brand Communicator Holds Women in Marketing Conference and Awards (WIMCA) 2014
REGISTER HERE Awesome Communications, the publishers of frontline brands and Marketing journal, Brand Communicator has concluded plans to hold the maiden edition of the Women in Marketing Conference and Awards (WIMCA), with the theme, “Inspiring Change in Marketing: Taking the centre stage”. This ground breaking event is set to hold at the Shell hall, MUSON Centre, Onikan Lagos, Come Thursday …
Read More »First Bank Partners PayPal to Expand E-Commerce Access in Nigeria
Once upon a time it was virtually impossible to buy goods online or pay for any service on the web if you were in Nigeria. As Nigerians woke up to the development of e-commerce, various payment options began to emerge to make things easier but we still didn’t have one payment method for Nigerians accepted everywhere. Now we finally have …
Read More »Sport Brand: The Most Expensive World Cup Teams
Brazil Dominates The Most Expensive World Cup Teams Barcelona paid a staggering $124 million to acquire Brazilian phenom Neymar in June 2013. It was a lauded signing ultimately marred by disappointment. It resulted in the indictment and resignation of the club’s president Sandro Rosell for covering up the full transfer cost. For the player, his first season at Camp Nou …
Read More »Airtel Connects Nigerian Youths in New Brand Campaign
Two years after the remarkable launch of its groundbreaking Friendship (Padi Na Good Thing) Campaign, Nigeria’s leading mobile Internet Company, Airtel Nigeria, has taken another giant step in fulfillment of its vision to become the country’s most loved brand with the launch of Come Alive, a new thematic campaign targeted at youth. According to the Telco, the new campaign effectively …
Read More »Samsung Unveils New AC to Challenge Panasonic’s Econavi
As the market leader in the electronics market, Samsung Electronics West Africa, a subsidiary of Samsung Electronics Company Limited, a leading manufacturer of air-conditioners has responded to Panasonic’s recent unveiling of Econavi room air conditioners with AVS, which purifies air and saves energy in an attempt to take prime position in the market To retain its leadership position, Samsung …
Read More »Reebok Dops Rick Ross after ‘date rape’ Lyrics Controversy
Athletic goods retailer Reebok has terminated its relationship with rapper Rick Ross, whose song featuring lyrics that seem to boast about drugging and raping a woman has caused an uproar. “While we do not believe that Rick Ross condones sexual assault, we are very disappointed he has yet to display an understanding of the seriousness of this issue or an …
Read More »Guinness Nigeria “Fly With the Eagles Campaign” to make History with the Largest Football Jersey in the World!
The big news is here! Nigeria is set to break the world record for the largest football jersey in the world and Guinness Nigeria is making this happen. Guinness is offering ALL Nigerians a chance to be a part of history by coming out to demonstrate support for the Super Eagles in a BIG WAY! You get to write your …
Read More »Manchester United Signs Sponsorship Deal With Wahaha in China
The World’s biggest football club, Manchester United, Tuesday announced a new sponsorship with Chinese soft drinks manufacturer Wahaha. The new three year deal will see the popular drinks brand become the Club’s first Official Soft Drinks Partner in China. Wahaha has been the largest beverage producer in China for the past 11 years, with branded products including milk drinks, soft …
Read More »Samsung Launches AFCON 2013 Fan Zone
One of the official sponsors of the Africa Cup of Nations, Samsung, on Tuesday launched its fan zones for the tournament. The fan zones, themed ‘Our Passion Powers Africa’, were launched in some African countries on Tuesday with the aim of bringing the game to fans across the continent. Apart from the one established in South Africa and Nigeria, fan …
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