Advertising

Heineken is launching a recruitment campaign across 15 different markets, to present ‘Heineken the company’ and convince potential employees that it is “more than just the Heineken brand”. Heineken is launching a campaign aimed at recruiting a new generation of employees, as it looks to convince them of its global influence and shake off the perception that Heineken is only …

  Integrated marketing communication firm, Sesema PR, has introduced a one-day interactive session, Corporate Communications Interactive Forum (CCIF) to give undergraduates and recent graduates of Public relations, Communications, Branding, IT & Digital Marketing, a practical introduction into the communications field. The CCIF will provide a platform for learning and networking with industry professionals. The objectives of CCIF are to introduce new …

  Barely two weeks after winning the Outdoor Advertising Association of Nigeria (OAAN) Poster Awards’ Grand Prix award for its Long Throat campaign, Pepsi has again clinched the coveted award of Iconic Brand of the year 2015 in the soft drink category at the Nigerian Brand Awards held at Lagos Sheraton Hotel, Ikeja last Thursday. Insight Communication, Seven-Up Company Plc’s …

Nigeria’s leading creative and innovative agency, Insight Publicis, will host a session at this year’s edition of the Cannes Lions Festival, which begins June 17-25, 2016 in France. Themed “Let my Enemy Live Long: How Brands Can Aim for the Heart of The African.” The panel which is set for June 18, will dissect issues around marketing to the African …

YouTube have unveiled a special Cannes edition of its global leadership board, showcasing the most popular ads that ran between last year’s Cannes Lions and this year, racking up a total of 403 million views. The ranking is determined using factors like watch time, views, and a mix of paid and organic views. YouTube have unveiled a special Cannes edition …

  Nigeria’s foremost entertainment radio station, THE BEAT FM has unveiled plans to open operations in London in yet another pivotal step towards expanding the brand internationally. The Radio station will be taking over the management of Bang Radio (103.6) in North London, on the 28th of March 2016 under an agreement with Megalectrics, who will continue to own the station, …

  What are you passionate about? Fashion designing? Technology? Agriculture? Banking? Equipping people? Whatever it is, a passionate person is one who seeks to succeed in a chosen field and ensures that others around them grow. They are willing to put in what it takes to get positive results and learn in the process. It is no news that Access …

The 4th edition of Nigerian Entertainment Conference, NECLive, is set to hold on the 20th of April 2016, at Landmark Event Centre, Oniru, Victoria Island, Lagos. Organised annually by Nigerian Entertainment Today, NET, this year’s conference is themed “Entertainment Industry As Last Hope For Africa’s Largest Economy”. At #NECLive4, some of Nigeria’s most important entertainment personalities and creative industry enthusiasts will provide …

History was made on the 24th of January, 2016 as Hennessy unveiled the first ever Hennessy Airport Bar in Nigeria located at the D-wing, departure hall of the Muritala Mohammed International Airport in Lagos, Nigeria. The Bar will offer to prospective consumers (who must be 18 years of age and above), in addition to Hennessy products, majority of the Champagne …

Lanre Olusola, Charles O’Tudor, Osayi Alile and Steve Harris converged for a Press Conference to announce the first of its kind Emotional Brand Master Class workshop titled The Power of Emotions: Using Positive Emotions to build your Brand scheduled to hold on the 27th February 2016 in Lagos. Speaking at the Press Conference, the moderator and three of the four …