Brand News

  Femi Hanson, a seasoned marketing and PR professional renowned for his significant contributions to the growth of Fintech powerhouse OPay is transitioning from the company. Having served as Senior Marketing Manager for four years, Hanson played a pivotal role in transforming OPay from a fledgling ride-hailing service into one of Nigeria’s leading fintech firms. His remarkable journey continues as …

Publicis Groupe, the renowned French multinational advertising and public relations company, has named Emeka Obia as an Integrated Strategy Director , Central and West Africa region. In his new capacity, Emeka will spearhead growth initiatives for Publicis Groupe’s clients across 22 diverse markets in the region. Emeka Obia’s journey to this significant role showcases a remarkable trajectory of expertise and …

Relaunches with refreshed packaging and a renewed desire for consumers to “Savor for a little longer. UAC Foods, the manufacturers of the popular Gala sausage roll brand introduced a new product into their expanded range of snacks. This innovation marks a significant milestone for the company, signifying a new chapter. The unveiling of the updated visual identity and overall look …

TDOC CEO highlights advances, challenges in Africa’s Marketing Communications Landscape, urges better understanding of consumers The African marketing communications sphere has witnessed a significant upswing in recent years, carrying with it the promise of a thriving future. With a diverse array of markets and an expanding population, the continent presents a wealth of opportunities for marketing professionals to foster connections …

Ingenium Communications Launches Xcellerate, a Customized Marketing Solution for Start-ups In a stride towards empowering burgeoning enterprises, Ingenium Communications, a premier marketing communications agency in Nigeria, has proudly presented Xcellerate – a bespoke marketing suite meticulously crafted for start-ups and businesses of diverse scales. This innovative initiative is aimed at equipping start-ups and MSMEs with the essential tools and expertise …

The Advertisers Association of Nigeria (ADVAN) has embarked on a pioneering partnership with prominent business schools and higher education institutions in Nigeria to reshape the landscape of marketing education. According to ADVAN, this landmark initiative seeks to bridge the gap between perception and reality in the field of marketing, enhance marketing students’ employability and advocate for contemporary and value-driven curricula, …

The game is on, and Big Brother’s house is getting hotter as the house was rocked by yet another eviction on Sunday night, and the outcome was nothing short of jaw-dropping. In a twist that left both the housemates and the viewers on the edge of their seats, Uriel’s journey came to an unexpected end, leaving emotions running high and …

Airtel Africa, a leading provider of telecommunications and mobile money services with presence in 14 countries across Africa, hasreaffirmed its commitment to continue drivingthe digitalization of the continentto unlock new opportunities and promote inclusive, sustainable growth. Speaking when he met the President of the Republic of Malawi, His Excellency Dr. Lazarus McCarthy Chakwera, the Group CEO of Airtel Africa, Dr …

Creative Advertising powerhouse, SO&U, announced the appointments of new staff across its various departments to further boost business growth and innovation. The appointments are a part of a greater transformation of the company’s operating structure to best serve client’s evolving needs and drive exponential business growth.   The new executive appointments will also bring a wave of young talents and …

In a resounding achievement, OPay has surged to the forefront of Nigeria’s fintech realm, securing an esteemed position as the sole Nigerian digital payments platform on CNBC and Statista’s esteemed ranking. From around the world, encompassing a diverse spectrum of financial applications, CNBC; a global and reputable 24-hour digital television network offering live, global financial market information and programming, and …